Simple Ideas for Increasing Recycling
Make the most of your existing website
Most communities in Hamilton County have entered the "technology age" and host a website to provide basic information about community services and events. Websites also offer an inexpensive opportunity to promote your recycling program and increase participation. Whether you already have a recycling page or are thinking about adding recycling information to your website, consider the following tips:
Use simple, direct language–most readers will only scan your website, so bullet and
bold important information.
Include a list of acceptable materials–make sure residents know what items to recycle
and update your list as more materials are accepted.
Explain
clearly how to get a bin–residents want to know how to order a
recycling bin or
where the drop-offs are located.
No extra cost? Let them know!–residents are more likely to recycle if they do not have
to pay an extra fee. But if your program has an extra cost, explain why and offer
directions to the closest drop-off.
Perhaps most important, is that the information is easy to find on your site. When organizing the page think, "if one of my residents was on the home page, would he/she know where to click for recycling information?" If possible, include a recycling link directly from your home page.
Send new homeowner packets
Unless you plan on baking each new resident a homemade apple pie, there is no better way to welcome them to the neighborhood than with a welcome packet. Besides explaining how to recycle and receive trash service in the community, you can familiarize the new resident with other important community services and contact information. Be sure to include a list of what is recyclable and how to start recycling. Advertise community events and promote what makes your community unique. You can even personalize the packet with a special note from the mayor or trustees welcoming the resident to their new home.
